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“Wear it in Gold and Stripe it Bold” for Festival 2016

As preparations for the 2016 Emancipation and Independence Celebrations commence, the Jamaica Cultural Development Commission (JCDC) invites Jamaicans at home and abroad to make fashion a highlight of their celebrations. An agency of the Ministry of Culture, Gender, Entertainment and Sport, the JCDC is pleased to announce the Festival Fashion Theme for 2016: “Wear it in Gold and Stripe it Bold”.

Director of Marketing and Public Relations at the JCDC, Stephen Davidson explained: “This Year’s festival fashion theme surrounds Gold, coupled with bold stripes of any colour.” He continued, “Jamaicans love to show their creativity through fashion, and ‘dress up’ every Independence season with pride. So this year, we hope to see persons in their brightest gold pieces and their boldest stripes, bring the spirit of the festival season alive.”

This is Festival Fashion’s second resurgence in a number of years, as fashion was once a major part of Jamaica’s past annual festival celebrations. Apparel companies are encouraged to stock up on material to support the fashion theme and to meet the demand of the public. Fashion Designers, Storeowners and dressmakers are also encouraged to get involved in this year’s Fashion theme as the nation prepares to celebrate Emancipation and Independence.

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