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JCDC/KODAK PHOTOGRAPHY WORKSHOPS SCHEDULED FOR JUNE 2001

The Jamaica Cultural Development Commission’s (JCDC) Photography Department in association with Kodak is presently in the process of finalizing plans to host two major Photography workshops. The target audience includes both amateur and professional photographers, as well as merchants who sell photography merchandise. The workshops, which will focus on Digital Photography, will be held at the Hilton Kingston and Grand Lido Sans Souci Ocho Rios on Tuesday, June 5, and Thursday, June 7 respectively. The workshops will begin at 9:00 a.m. daily, and will cost individuals $ 2000.00 per day. National Coordinator for Photography at the JCDC Mrs. Heidi Leith declares that “the workshops have been organized to ensure that photographers in Jamaica get an opportunity to see the latest technology that is available in the field of photography.” According to Mrs. Sharon M. Kirkcaldy, the General Manager of Visual Imaging Solutions which is a division of Amalgamated Distributors Limited (the exclusive distributors of Kodak in Jamaica) “ the time is ripe and right” for photography workshops of international standards particularly on digital photography to be held in Jamaica. She further states that “Digital Photography” is the combination of the primary elements of standard (traditional) photography and technical innovation: i.e. the marriage of the two C’s – cameras and computers”. She explains that “ this special form of photography give you the chance to leave the world of everyday taking and escape into the realm where you can do almost anything with your pictures”. Kodak has arranged for two of their top executives to be guest presenters at the workshops. They are Mr. Rolando Martinez, Country Business Manager for North and South America and the Caribbean for Kodak‘s Professional Products, and Jose Louis Resto, Marketing Manager for Central America and the Caribbean for Kodak Professional Products. The Course Content is as follows: Digital Photography – what Kodak has to offer? How does Digital Photography enhance the Photographer’s portfolio? This is the second year that the JCDC and Kodak will be collaborating on such an event, and both organizers hope to have full houses for both workshops. They also extend a special invitation to traditional photographers to participate in the workshop because as Mrs. Kirkcaldy suggests “film will never go away.